Allure Affair

Ratings include Zola and Google reviews

Service levels: Full-service planning

Team size: 2 – 10


About Allure Affair

Allure Affair

It's all in the details

At Allure Affair, we specialize in creating luxurious, beautifully curated weddings and events. Whether you're planning a grand celebration or an intimate elopement, we bring your vision to life with creativity, precision, and seamless execution. Our services include full-service planning, event design, and day-of coordination, ensuring a stress-free and unforgettable experience. For couples seeking select assistance, our à la carte services provide customized support tailored to your needs. From sourcing stunning venues to collaborating with top-tier vendors, we handle every detail with care and expertise.

We believe luxury doesn’t have to come with an overwhelming price tag. Our approach blends elegance with affordability, ensuring you get a high-end experience without exceeding your budget. We work closely with trusted vendors to maximize value while maintaining impeccable quality and style. We make dream weddings accessible without compromising on elegance because everyone deserves to have the wedding of their dreams.

In three words: Confident, Organized, Resourceful

Best of Zola 2026

Services by planning level

Service included in starting price
Service available for an extra cost
Full-service planningPartial planningElopement / microweddingDay-of coordination / wedding management
Description

✔ Everything in the Partial Planning Package, PLUS: ✔ Full wedding theme & décor planning ✔ Venue scouting & booking assistance ✔ Vendor negotiations & booking ✔ Budget planning & management ✔ Rehearsal dinner coordination ✔ Day-of coordination for up to 12 hours

✔ Everything in the Coordination Package, PLUS: ✔ Assistance with vendor communication & contract review ✔ RSVP tracking & guest list organization ✔ Floor plan & seating chart assistance ✔ Bridal party coordination ✔ Wedding day timeline management ✔ Day-of coordination for up to 8 hours

✔ Personalized Planning: We curate a wedding experience tailored to your style. ✔ Venue & Location Assistance: Whether it’s a scenic outdoor setting, a cozy venue, or a destination elopement, we help find the perfect location. ✔ Vendor Coordination: We connect you with the best photographers, officiants, florists, & caterers. ✔ Custom Timeline & Logistics: We ensure a seamless day by crafting a detailed itinerary.

✔ Vendor Communication ✔ Comprehensive Timeline – We’ll create a seamless timeline for the day, ensuring everything stays on track. ✔ On-Site Management – Our team will be there from start to finish, overseeing setup, décor, and vendor arrivals. ✔ Ceremony & Reception Coordination – We’ll cue your wedding party, manage transitions, and handle any unexpected issues. ✔ Guest Assistance – Guiding guests to ensure special requests are met.

Planning begins6 Months out6 Months out1 Month out
Vendor Management
Onsite Event Management
Budget Planning
Venue Recommendations
Vendor Selection
Venue Visits
Timeline Creation & Management
Event Styling & Design
Wedding Website
Accommodation Coordination
Transportation Coordination
Final Venue Walkthrough
Contract Review
Rentals & Linens
Invites & Stationery
RSVP Tracking
Wedding Favors & Accessories
PricingStarts at $7,250Starts at $4,250Starts at $1,500Starts at $1,350

Reviews

Write a review
Rating: 4.7

4.7 out of 5

13 reviews

  • J

    Justine

    Rating: 1
    Zola
    Aug 31

    NEVER BOOK THIS COMPANY. 0 stars.

    Hiring Allure Affair was the BIGGEST MISTAKE I made while planning my wedding. OUR VENUE HAS NOW BANNED SHWETA/ ALLURE AFFAIR FROM WORKING AT THE PROPERTY because of their experience working with her during my wedding. The venue told me she even attempted to order alcohol from the bar while working our event. If a professional wedding venue will not allow your coordinator back after working with her, that should tell you everything you need to know. I HIRED A COORDINATOR SO I WOULDN'T HAVE TO MANAGE MY WEDDING. INSTEAD, I HAD TO MANAGE MY COORDINATOR. This wasn't one mistake. It was a pattern: 1. Shweta lacks basic wedding coordination knowledge. She asked me (the bride) and my photographer how much time should be allotted for dances, speeches, cake cutting, and other reception events. These are fundamental components of a reception timeline. 2. She did not know how to organize and line up our wedding party for the ceremony. 3. She did not effectively manage transitions between the parts of our wedding. 4. My décor was broken by her team, and instead of taking accountability and fixing it, I was told the problem had been resolved when it had not been. I was given an explanation that directly contradicted what the venue later told me had actually occurred. 5. Getting her to complete basic tasks required repeatedly following up. 6. She repeatedly produced timelines containing errors. She distributed an incorrect timeline to my vendors. 7. I HANDED HER AN INSTRUCTION MANUAL FOR THE DÉCOR, AND IT WAS STILL DONE INCORRECTLY. I created written inventories, photos, videos, and AI-generated mockups of my actual venue with my décor. 8. Other décor was NEVER put out at all. 9. Her team was present, but I repeatedly observed them standing around rather than completing the work they were hired to do. 10. She failed to pack up the ceremony and outdoor cocktail hour décor as agreed. Setup and takedown were specifically included in the coordination services I hired Allure Affair to provide. 11. The problem-solving ability she sold me on was nowhere to be found when I actually needed it. During our initial consultation, Shweta emphasized her ability to troubleshoot wedding day problems behind the scenes. When actual problems occurred, they were not adequately resolved. 12. She was in the background of our professional ceremony photographs. 13. She left more than an hour before the end of the coverage time we had agreed upon. 14. She used our wedding to advertise her business. Shweta personally recorded footage during our wedding and subsequently used it as promotional content for Allure Affair. The irony is extraordinary. Allure Affair used our wedding to advertise its coordination services while its own promotional reel shows the décor that was never set up or was incorrectly set up. WE NEVER SIGNED A MEDIA RELEASE, NEVER PROVIDED WRITTEN CONSENT FOR OUR WEDDING TO BE USED FOR MARKETING, AND OUR CONTRACT CONTAINS NO MEDIA RELEASE OR PROVISION AUTHORIZING ALLURE AFFAIR TO USE OUR WEDDING FOR PROMOTIONAL PURPOSES. I gave Allure Affair an opportunity to make this right before posting this review; however, the matter was not resolved. I DO NOT RECOMMEND ALLURE AFFAIR UNDER ANY CIRCUMSTANCES. Our venue will not allow her back. I would never hire her again. I strongly urge any couple considering Allure Affair to find another coordinator. If you have already booked her for your wedding, seek backup arrangements.

  • MV

    Michaela V.

    Rating: 5
    Zola
    Jun 2, 2026

    Highly Organized and Communicative

    I hired Allure Affairs to help with decoration set-up at my venue. Shweta held an introductory call and a final call to ensure all details. She was very responsive to all communications and reached out for clarification when she needed it. Shweta and her team were a huge help on the big day so I didn't have to worry about a single thing!

  • GY

    Grace Y.

    Rating: 5
    Zola
    May 15, 2026

    Full planning package for the win!

    Shweta and her team at Allure Affair helped us put on a big, beautiful wedding on a budget (for Boston standards)! When my mom and I began wedding planning, we found out pretty quickly that we were going to need some help. I found Allure Affair and dove in with Shweta's full planning package. We are so grateful we did. She was incredibly accommodating in her availability to meet and plan in the months leading up to our big day, and allowed us to enjoy our wedding while she and her team put everything together on the day of.

  • AD

    Atharv D.

    Rating: 5
    Zola
    Feb 2, 2026

    Great experience with event planning!

    Allure Affair was a fantastic wedding planning partner. Their communication style is direct and to the point, which I really appreciated as it helped keep us on track throughout the planning process. The quality of their work is excellent, as they demonstrated a great attention to detail that ensured all the little things were taken care of seamlessly. They noticed the little things that made the couple's special day even more memorable, from coordinating the timeline perfectly to ensuring all our vendors were aligned. I would highly recommend Allure Affair to any couple looking for a wedding planning team that is professional, organized, and committed to making your vision a reality.

  • R

    Rabbi

    Rating: 5
    Zola
    Apr 14, 2025

    More Than a Planner – A Dream Maker!

    “Working with Allure Affair was such a great experience! From the very beginning, they were super organized, easy to communicate with, and really took the time to understand what we wanted. On the day of the event, everything ran so smoothly, and the space looked absolutely stunning. It felt like they truly cared about making the day perfect for us. We honestly couldn’t have done it without them! I would they are truly MORE THAN A PLANNER"


Yes, we do plan wedding showers, bridal showers and rehearsals.
For full planning weddings, we do not take on multiple weddings in the same weekend, as we dedicate our time on-site to ensure every detail is flawlessly executed. However, for partial planning or day-of coordination services, we may take on multiple weddings, depending on the level of involvement required. Our commitment remains the same—to provide exceptional service and a seamless experience for every couple.
The time you spend with our team depends entirely on how involved you wish to be in the planning process. If you prefer a completely stress-free experience, you’ll only need to do an initial consultation and be available to approve decisions or discuss any changes over call or text—then you can relax while we handle everything. However, if you want to be involved in every step of the way, we’ll fully support that as well, ensuring you’re part of the decision-making process while guiding you seamlessly through the planning journey.
Absolutely! At Allure Affair, we believe that a beautifully planned wedding doesn’t have to come with an overwhelming price tag. We work with couples to maximize their budget while maintaining elegance and quality. Whether you’re planning an intimate micro-wedding or a grand celebration, we tailor our services to fit your financial comfort while ensuring a seamless and stunning event.