Black Swan Venue


All-inclusive venue

The venue takes care of it all - food and beverage, rentals, the works!

Full wedding (ceremony and reception) pricing

Starting at $1,500

Packages

Catering services pricing

$25 per person for off-peak dates, with a minimum total spend of $25

Guest capacity

Up to 120 seated guests



About this venue

The Location: Nestled in downtown Lakeland, the venue is a short stroll from local coffee shops, historic boutiques, and beautiful lakes. It provides the perfect aesthetic for downtown wedding photos. The Atmosphere: The Swan Ballroom features stunning high, industrial-style ceilings, warm wood floors, and floor-to-ceiling mirrors that make the space feel open, romantic, and upscale. The Capacity: It can comfortably host up to 200 guests. It is ideally sized at 150 guests to allow for a dedicated dance floor and stage area. Limit 120 for all-inclusive experiences. The Flexibility: Couples can choose a "venue-only" rental or take advantage of stress-free, all-inclusive packages that include catering, bar service, decor, and day-of coordination. The Convenience: The space features dual north and south entrances, full ADA accessibility, built-in bride and groom dressing suites, and a spacious catering prep room.


Our event spaces

Black Swan Ballroom

The perfect venue.

Black Swan Venue is the only all-inclusive event space in Lakeland, Florida that offers venue only pricing as well. Thoughtfully designed to elevate your special day. -Elegant Ambiance, high-end for a fraction of the cost. -Party until 2am The unmatched value of modern elegance at a competitive price is what Black Swan Venue is know for. More than just a location—it’s a place where every moment in this space is enjoyed to the max. Step into a space that radiates joy, romance, and celebration.

Guest capacity

10-150 Seated

10-290 Standing

Square footage

3,000

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Guests often feel this space is

“Surprised and delighted”

Included in this room:

Plenty of FREE parking Exclusive use of the entire venue Trader's Alley Hall - a beautiful single room entrance or can be used as an exit. Gender Neutral bathrooms Sidewalk Sign to write what you wish Free advice and suggestions on optimal room set up and design

Room cost

125

Pine Reception Room

Perfect for a wedding

This space can be open yo let in the natural lighting or Draped to create an exclusive ceremony hall or illustrious bride and groom throne room.

Guest capacity

1-80 Seated

1-100 Standing

Square footage

700

Ideal for

Wedding ceremony, Cocktail hour

Guests often feel this space is

“Surprised and delighted”

Included in this room:

Space for seating, chandelier, stairway entrance, features columns.

Room cost

Included in total venue pricing

Green Wall Room

Perfect for pictures

Stunning entrance worthy space to be transformed for anything from cocktail party to gifts at the entrance to buffet setup.

Guest capacity

1-30 Seated

1-45 Standing

Square footage

500

Ideal for

Wedding ceremony, Rehearsal dinner, Wedding shower, Farewell brunch, Cocktail hour, Elopement

Guests often feel this space is

“Surprised and delighted”

Included in this room:

Grass wall, bathrooms, double door entrance, ADA Accessible.

Room cost

Included in total venue pricing

Bridal Suite

Bridal party dressing rooms

Vintage styled beauty room complete with wine and spirits. Very close to additional bathrooms adjacent to the main halls

Guest capacity

2-12 Seated

2-15 Standing

Square footage

35

Ideal for

Other

Guests often feel this space is

“Relaxed”

Included in this room:

Vanity with mirrors and lighting.

Room cost

Included in total venue pricing

Groom Suite

Fit for a gentleman.

A gathering and get ready room for the groom and his crew. Fit for a gentleman with a bottle of bourbon to match.

Guest capacity

1-6 Seated

1-8 Standing

Square footage

35

Ideal for

Wedding shower

Guests often feel this space is

“Relaxed”

Included in this room:

Mirrors, seating and wine and spirits.

Room cost

Included in total venue pricing

Seating Area

Photo backdrop

Needs not introduction.

Guest capacity

1-3 Seated

1-5 Standing

Square footage

15

Guests often feel this space is

“Luxurious and chic”

Included in this room:

Mirror, seating

Room cost

Included in total venue pricing

Black Swan Ballroom

The perfect venue.

Black Swan Venue is the only all-inclusive event space in Lakeland, Florida that offers venue only pricing as well. Thoughtfully designed to elevate your special day. -Elegant Ambiance, high-end for a fraction of the cost. -Party until 2am The unmatched value of modern elegance at a competitive price is what Black Swan Venue is know for. More than just a location—it’s a place where every moment in this space is enjoyed to the max. Step into a space that radiates joy, romance, and celebration.

Guest capacity

10-150 Seated

10-290 Standing

Square footage

3,000

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Guests often feel this space is

“Surprised and delighted”

Included in this room:

Plenty of FREE parking Exclusive use of the entire venue Trader's Alley Hall - a beautiful single room entrance or can be used as an exit. Gender Neutral bathrooms Sidewalk Sign to write what you wish Free advice and suggestions on optimal room set up and design

Room cost

125

Pine Reception Room

Perfect for a wedding

This space can be open yo let in the natural lighting or Draped to create an exclusive ceremony hall or illustrious bride and groom throne room.

Guest capacity

1-80 Seated

1-100 Standing

Square footage

700

Ideal for

Wedding ceremony, Cocktail hour

Guests often feel this space is

“Surprised and delighted”

Included in this room:

Space for seating, chandelier, stairway entrance, features columns.

Room cost

Included in total venue pricing

Green Wall Room

Perfect for pictures

Stunning entrance worthy space to be transformed for anything from cocktail party to gifts at the entrance to buffet setup.

Guest capacity

1-30 Seated

1-45 Standing

Square footage

500

Ideal for

Wedding ceremony, Rehearsal dinner, Wedding shower, Farewell brunch, Cocktail hour, Elopement

Guests often feel this space is

“Surprised and delighted”

Included in this room:

Grass wall, bathrooms, double door entrance, ADA Accessible.

Room cost

Included in total venue pricing

Bridal Suite

Bridal party dressing rooms

Vintage styled beauty room complete with wine and spirits. Very close to additional bathrooms adjacent to the main halls

Guest capacity

2-12 Seated

2-15 Standing

Square footage

35

Ideal for

Other

Guests often feel this space is

“Relaxed”

Included in this room:

Vanity with mirrors and lighting.

Room cost

Included in total venue pricing

Groom Suite

Fit for a gentleman.

A gathering and get ready room for the groom and his crew. Fit for a gentleman with a bottle of bourbon to match.

Guest capacity

1-6 Seated

1-8 Standing

Square footage

35

Ideal for

Wedding shower

Guests often feel this space is

“Relaxed”

Included in this room:

Mirrors, seating and wine and spirits.

Room cost

Included in total venue pricing

Seating Area

Photo backdrop

Needs not introduction.

Guest capacity

1-3 Seated

1-5 Standing

Square footage

15

Guests often feel this space is

“Luxurious and chic”

Included in this room:

Mirror, seating

Room cost

Included in total venue pricing


Black Swan Venue packages

$1500 ALL-DAY VENUE RENTAL

10-200 guests

Description

DIY VENUE RENTAL $1,500 w/ BRIDE & GROOM ROOMS WHAT’S INCLUDED • Exclusive use of the entire venue • Bride & Groom Suites • Self-access to the building • BYO vendors • BYO food & alcohol 6:00 AM – 2:00 AM for setup, breakdown, cleanup HOW IT WORKS • Automatically Self Tour • Like it? Book it! PRICING DETAILS: $1,500 – All-Day DIY Rental ➕ $75 one-time booking fee 🧹 Optional Clean-Up Add-On: $250 18% CC/ACH Online payments OR pay by Cash, Check, MO, Zelle, CashApp, (Pack up, lock up, and leave)


Available services that can be provided by Black Swan Venue

Services & amenities

  • Bar services
  • Catering services
  • Clean up
  • Dance floor
  • Dressing room / Bridal Suite
  • Event coordinator
  • Event rentals
  • Event staff
  • Liability insurance
  • Lighting/Sound
  • On-site accommodations
  • Pet friendly
  • Service staff
  • Set up
  • Wedding cake services
  • Wheelchair accessible
  • Wifi

Transportation & access

  • Self parking - free
  • Self parking - paid
  • Valet - paid
  • Wheelchair accessible

Rentals

  • Barware
  • Chiavari Chairs
  • China
  • Flatware
  • Glassware
  • Lighting
  • Linens
  • Sound / AV
  • Standard Chairs

Reviews

Write a review
Rating: 5.0

5.0 out of 5

12 reviews

  • AH

    Ashley H.

    Rating: 5
    Jun 28, 2026

    All inclusive Wedding Reception

    Dorcas was great from the very beginning. She made everything so easy and helped put the whole package together with the catering, bartender, photographer, DJ, and décor. Everyone did an amazing job. The food was delicious, the bartender was fun, the DJ played exactly what we wanted, and Susan made everything look beautiful. It was all set up just the way I pictured it. I felt like I was probably a little difficult because I knew exactly what I wanted and was very straightforward, but Dorcas never made me feel that way. She was always kind and reassuring. The pricing was very reasonable for everything that was included, and I honestly didn't have to lift a finger on our wedding day. Everything went smoothly, and we had such a great time. I would definitely recommend them!

    The Cake Walk TeamJul 9, 2026

    Ashley, your review truly touched our hearts. Thank you for taking the time to share your experience and for trusting our team with one of the most important days of your life. It was such a pleasure getting to know you throughout the planning process. Dorcas loves what she does so much that she never once thought you were "difficult"—Dorcas knew you were a bride who knew the vision you had for your wedding, and it was an honor to help bring that vision to life. Seeing everything come together exactly as you imagined made all the planning worthwhile. Thank you for recognizing every member of our team as you did Dorcas—from Susan's beautiful décor to our caterer Chef J, bartender AJ, photographer Shawn Bond, and DJ Champ. Others, like Lea our venue coordinator and Ottalie our Director of Operations, Dorian, Darrian and Daylen, the owner's sons support every aspect of this thriving venue are so very much appreciated. They each worked incredibly hard, and they'll be so happy to know they helped create such a memorable celebration. On behalf of all of us at Black Swan Venue, congratulations to you both! We wish you a lifetime of happiness, and we hope you'll come back to visit us for anniversaries or future celebrations. Thank you again for your trust, your kindness, and your wonderful recommendation. 🖤🖤🖤

  • SD

    Susan D.

    Rating: 5
    Apr 6, 2026

    Very accommodating

    Black Swan Venue made our wedding day so special. From the start, the team was quick to answer any questions we had about the booking process, and their laid-back approach made planning feel effortless. The venue itself was stunning and very well maintained, with clean spaces throughout and easy access to the building. We also appreciated the accessible parking, which made things convenient for our guests. Everything ran smoothly on the day of our wedding, and we would absolutely book with them again.

    The Cake Walk TeamJul 9, 2026

    Susan, thank you so much for your kind words and for trusting Black Swan Venue with such an important day in your lives. It means so much to hear that our team helped make the planning process feel easy and stress-free—that's exactly the experience we strive to create for every couple. We're also grateful that you noticed the cleanliness of our venue, the convenience of our location and parking, and the care we put into every detail. Knowing your wedding day went smoothly and that you would choose us again is one of the greatest compliments we could receive. Congratulations again, and we wish you both a lifetime of love, laughter, and beautiful memories together. Thank you for allowing us to be part of your story!

  • C

    Caroline

    Rating: 5
    Mar 27, 2026

    Customer service

    We chose Black Swan Venue for our wedding and couldn't have been happier with our decision. From the start, their team was responsive and genuinely interested in making our day special. They worked with us on everything we needed and found creative solutions whenever we had questions or concerns. The venue itself is stunning, and the staff made sure every detail came together perfectly. If you're looking for a place with outstanding customer service and a team that truly cares about your wedding, Black Swan Venue is the way to go. We highly recommend them to any couple planning their big day.

    The Cake Walk TeamMar 31, 2026

    Caroline, thank you for such a thoughtful review. From day one, our goal is to make sure every couple feels supported, heard, and taken care of—and we’re so glad that came through in your experience. Being able to find solutions, answer questions, and bring everything together seamlessly is what we take pride in. We truly appreciate you highlighting both the space and the service. That balance is everything to us. Thank you again for choosing Black Swan Venue and for recommending us—it means more than you know.

  • VB

    Vena B.

    Rating: 5
    Mar 21, 2026

    Customer service is rediculous

    The team at Black Swan Venue was so prompt and very well informed throughout the entire wedding planning process. Their communication and follow-up was incredible - they were incredibly attentive and stayed to help us set up the chairs and tables when we were feeling a bit panicked about the timeline. They even went above and beyond to help direct our guests to the best parking spots, which was a huge relief since I had forgotten some of the details from their pre-wedding email. The quality of their work was impeccable - everything was so clean and fresh-smelling. We also added the bridal and groom rooms at the last minute, and they made that process seamless, sending me a link to easily pay for it online. Black Swan Venue truly contributed to making our special day perfect.

    The Cake Walk TeamMar 31, 2026

    Thank you so much, Vena. Truly. We know how overwhelming wedding timelines can feel in the moment, so being able to step in, steady things, and support you when it mattered most means everything to us. That’s exactly the experience we strive to create. We’re so glad the communication, setup support, and even the little things like parking guidance made a difference for you and your guests. And we love that you added the bridal and groom suites last minute—that’s what flexibility is all about. Thank you for trusting Black Swan Venue with such an important day. We’re honored to have been a part of it.

  • KT

    Katy T.

    Rating: 5
    Mar 3, 2026

    Wedding Venue

    Dorcas is a quick and efficient communicator that answered all of my seemingly countless questions. She even let me self tour the venue very last minute so I could be absolutely sure it was what I wanted!

    The Cake Walk TeamMar 5, 2026

    Helping couples feel confident in their venue choice is always our goal at Black Swan Venue. We’re glad the quick communication and the opportunity to tour the space helped make the decision easier. Creating a smooth planning experience and being available to answer questions is an important part of what we do for every couple looking for a wedding venue in downtown Lakeland. We truly appreciate you sharing your experience.


Yes, and we can provide your bartender.
Yes, there are three dedicated spaces directly behind the venue with load-in load-out ability. These spaces are long enough to be able to double parked up to 6 regular sized vehicles. Nights and weekends all parking downtown is available and free. There is also a free golf cart service called Squeeze that runs on call or every ten minutes with stops to our corner at Pine and Tennessee. We also offer valet parking as an option.
Yes, all our facilities are wheelchair accessible. We also have ramps at the main and side entrances, hearing-impaired fire alarm lights, and trained staff.
Exclusive use of the space, tables, chairs and kitchenette with warming cabinets, refrigerator and work table.
Our booking rates are $108.8 per hour.
Booking fees for our facilities, retainers (booking security deposits and all payments received in the payment plan, including deposits, are non-refundable. However once you cancel, all future payments not collected in the payment plan will be stopped. There are reschedule options for DIY clients as well. If you cancel your event within 30 days of your booking, special consideration is at the sole discretion of the venue. All-Inclusive packages are different and not applicable to this refund policy.
Our building is located 6.6 miles, about a 15 minute drive away from The Lakeland Linder International Airport in Lakeland, Florida, 40 miles 50 minute drive from Tampa International Airport and 55.5, about an hour's drive from Orlando International Airport. You can reach our venue by public transportation via Amtrak train station, private car, Uber or Lyft or taxi.
No, our venue is fully insured. However, we always advise you to cover yourself when providing any alcohol at your event. We recommend www.eventsured.com for additional event and liquor liability day of insurance.
Due to our public event offerings, we are constantly staying booked year-round, and therefore, don't really have a peak, as every season brings opportunities for an occasion to celebrate or something to do.
Due to events opened to the public and the ease and affordability of booking with Black Swan Venue, we don't really have an off peak season, as we are constantly booking year-round.