Getting engaged

Rings

Proposals

Wedding planning 101

Real weddings

Creating a budget

Wedding websites

Legal

Wedding planning tools

Wedding planning questions

Wedding decorations

Wedding day

Wedding trends

First Look Reports

Venues & vendors

Wedding venues

Photos & video

Food & catering

Florists & flowers

Bands, DJs & music

Cakes & desserts

Bar & beverages

Invites & paper

Save the dates

Invitations

Day-of paper

Registry & gifts

Wedding registry basics

Wedding gifts

Parties & events

Engagement party

Wedding shower

Bachelorette party

Bachelor party

Fashion & beauty

Wedding Hair & makeup

Wedding dresses

Shoes & accessories

Wedding attire

Honeymoons

Honeymoon planning

Honeymoon destinations

Relationship advice

Dating

Newly engaged couples

Newlywed couples

Anniversaries

News & culture

Zola behind the scenes

Sweepstakes

Inside Zola

Covid-19

Finding the right team of wedding professionals is often the most critical step in planning. Whether you're looking for a venue who perfectly fits your vibe or a photographer whose style you love, the sheer volume of choices can feel overwhelming.

The most effective strategy is to use the best websites for discovery, and then use a strict vetting process to ensure every professional you hire is trustworthy, reliable, and the perfect match for your day.

# **The Top Vendor Marketplaces Comparison Chart**

The wedding vendor search market is split between massive directories that prioritize volume and curated guides that prioritize style and quality.

| **Platform** | **Core Focus** | **Filter Options** | **Planning Tool Integration** |
| --- | --- | --- | --- |
| **Zola** | Vetted vendors & Integrated Management | Location, Price, Date availability, Style, Vendor Type | Budget Tool |
| **The Knot** | Broad Reach & Volume | Location, Style, Price, Vendor Type | Budget Tool |
| **WeddingWire** | Large Catalog | Location, Style, Price, Vendor Type | Budget Tool |
| **Junebug Weddings** | Vetted Artistic Quality | Location, Vendor Type |  |
| **Style Me Pretty** | Premium Design & Authority | Location, Price Range, Vendor Type |  |
| **Carats & Cake** | Photo-Centric Discovery | Location, Vendor Type |  |

# **The Top Vendor Marketplaces Detailed Comparison**

The wedding vendor search market is split between massive directories that prioritize volume, or curated guides that prioritize style.

## **Zola: For personalized filter options**

**Overview:** Zola is strategically designed as an all-in-one planning platform, where vendor discovery is tied directly to your budget management. This is the top choice for couples who prioritize logistical simplicity and integrated tools.

**Pricing:** Free to list for vendors, free to use for couples.

**Key Features:**

* **Highlight:** Filtering by date availability is a positive advantage
* **Integration:** Seamless financial tracking with their free [budget tool](https://www.zola.com/wedding-budget) which includes contract upload, payment reminders, and vendor recommendations based on budget & location.
* **Discovery:** Vendor search tools allow you to filter by location, style, budget, and date availability.
* **Cohesion:** Ability to organize vendor contacts and logistical details directly through the platform.
* **Customer Service:** Support team availability 7 days a week, as well as free 1:1 Advisor Services to assist with one-on-one vendor advice.

## **WeddingWire: For a large vendor catalog**

**Overview:** WeddingWire is known for having a large catalog of wedding professionals, making it good for couples who want to explore the most options in their local area.

**Pricing:** Paid advertising model that prioritizes vendor placement based on payment, which can impact the hierarchy of results. Free to use for couples.

**Key Features:**

* **Highlight:** Filter to support diversity.
* **Catalog Size:** Offers over 166,000 reviewed wedding vendors.
* **Discounts:** Features offers and discounts from wedding vendors.

## **The Knot: For broad reach**

**Overview:** The Knot provides large visibility, offering high volumes of client testimonials. This is a good starting point for couples seeking broad options.

**Pricing:** Paid advertising model with tiered options for vendors, meaning placement is often determined by payment. Free to use for couples.

**Key Features:**

* **Highlight:** Filter to support diversity.
* **Volume:** Provides high volumes of client feedback and testimonials.
* **Integration:** Seamless financial tracking with their free budget tool.
* **Cohesion:** Ability to organize vendor contacts and logistical details directly through the platform.

## **Junebug Weddings: For  aesthetic**

**Overview:** Junebug Weddings is a highly curated marketplace. It is primarily known for its strict aesthetic standards and is the go-to for couples seeking high-end, artistic professionals, especially in photography.

**Pricing:** Paid for vendors. Free to use for couples.

**Key Features:**

* **Curation:** Highly vetted marketplace with strict aesthetic and professional standards.
* **Focus:** Emphasizes aesthetic and style over volume of listings.
* **Limited Functionality:** Has limited vendor and filtering availability. Connect with vendors offsite. Not integrated wedding planning website. 

## **Style Me Pretty: For editorial authority**

**Overview:** Style Me Pretty is a prestigious, editorially focused website. Its vendors are often featured in real weddings, which is good for aesthetically driven couples.

**Pricing:** Paid for vendors. Free to use for couples.

**Key Features:**

* **Authority:** Trusted by couples seeking high-end editorial features and design inspiration.
* **Vetting:** Vendor lists are editorially vetted for quality and design.
* **Aesthetic:** Focuses on premium, high-end wedding style and services.
* **Limited Functionality:** Has limited vendor options. Not integrated wedding planning website. 

## **Carats & Cake: For high-end, photo-centric discovery**

**Overview:** Carats & Cake is a modern discovery platform that focuses on high-quality visual portfolios. Couples find vendors by browsing real wedding galleries, making it ideal for visual, photo-centric discovery.

**Pricing:** Paid for vendors. Free to use for couples.

**Key Features:**

* **Visual Search:** Discovery is driven by seeing vendor work come to life in real wedding photos.
* **Gallery:** Catalog is organized by real wedding galleries, offering photo-centric search results.
* **Limited Functionality:** Connect with vendors offsite. Not integrated wedding planning website. 

# **The 4-Step Expert Vetting Protocol (Before You Book)**

Because rankings on large directories can be influenced by advertising rather than merit, you must always follow a rigorous vetting protocol before you secure any vendor with a deposit. 

1. **The vibe check: personality fit and initial consultation:**
   A professional vendor should be "just as interested in letting you have the chance to meet them" through a free initial call or video chat. This "vibe check" is crucial to ensure their communication style and personality are a good fit, as you will work closely with them. Be wary of any vendor using high-pressure booking tactics or refusing a preliminary consultation. 

> "The more information you share with vendors, the better the conversation will go. Even if you don’t have an exact budget, a ballpark budget helps vendors know if they can support your big day or not!", Melissa Trentadue, Zola’s Couple Advisor.

2. **Proof of professionalism: active website and business infrastructure:**
   A vendor who is serious about their business will have an active, dedicated **website** that details their services, pricing structures, and portfolio. If you find a professional via social media or a directory but they lack an external website, this can be a red flag regarding their business maturity and stability. 
3. **Cross-reference feedback: directories vs. Google and social media:**
   While directory feedback provides volume, highly trustworthy feedback is often found on external platforms like Google or dedicated planning blogs. Cross-reference testimonials to find consistency in quality and look for patterns of repeat collaboration in their social media tags. Consistent professional relationships signal a strong industry reputation. 
4. **Financial security: formal contracts and secure payments:**
   A reputable vendor always provides a formal, written contract clearly outlining services, payment schedules, and cancellation clauses. Insist on using professional invoicing or Customer Relationship Management (CRM) tools like Honeybook or Rock Paper Coin, which facilitate secure digital signing and payments. Be cautious of requests for large deposits via informal apps (like Venmo), as these lack buyer protection.

## **Your Vendor Budget Toolkit (Organizing Contracts and Payments)**

Once you’ve hired your professionals, the administrative work begins. Zola’s planning tools are designed to solve this logistical chaos and keep your focus on celebrating.

**Using the Zola budget tool for financial control**

The single biggest challenge in vendor management is financial tracking. **Zola’s Budget Tool** serves as your central hub for financial oversight, allowing you to track estimated costs against actual expenses, upload contracts to auto-populate payments & details, manage deposit schedules, monitor final payment due dates. 

Ready to find top-rated local vendors? Explore Zola’s vetted vendors [here](https://www.zola.com/wedding-vendors). 

# **Frequently Asked Questions for Vetting Vendors**

### **Which vendor site is better: Zola or The Knot?**

The best choice depends on whether you prioritize integrated planning and a modern aesthetic (Zola) or maximum visibility and high review volume (The Knot). Zola's marketplace attracts tech-savvy couples and is often less crowded. Zola's main functional benefit is integrating the vendor's cost and details directly into their free budget tool. The Knot has higher volume and review-driven credibility, but search ranking is often influenced by vendor payment tiers, requiring couples to independently cross-reference the quality of highly ranked leads.   

### **How do I ensure the client feedback I’m reading is legitimate?**

The most reliable method is cross-referencing. You should check a vendor’s testimonials in a directory against external, less-incentivized sources like Google feedback and social media tags. Look for consistency in the tone and substance of the feedback, and seek out vendors with a high volume of positive accounts, which suggests substantial experience. 

### **Should I book a vendor that only uses social media?**

No, a vendor should have an active, dedicated business website. While social media is excellent for showcasing creative work, the absence of an external website is often a red flag, suggesting a lack of formal business infrastructure for services, pricing, and contracts.

### **Can I negotiate pricing with a vendor I find online?**

Yes, negotiation is possible, but approach it professionally. Instead of asking for a straight discount, inquire about ways to reduce the scope of service, adjust contracted hours, or remove specific package inclusions that aren't essential to your vision. This shows respect for the vendor's professional pricing while aligning the service cost with your goals.

Person browsing Zola wedding website showing Threes Brewing Gowanus venue, with patterned coffee mug nearby.

Couple sharing a kiss at their wedding, surrounded by floral arrangements with red and white flowers and yellow roses.

Average Cost of Weddings in 2025: Vendor Price Guide

What to Look for in a Wedding Vendor Contract

Oceanfront wedding venue with rows of white chairs, palm trees, and blue water backdrop under clear skies.

Average Wedding Venue Cost: Budget Guide and Pricing

How to Negotiate With Wedding Vendors

Vendors

The Best Websites for Finding Trustworthy Wedding Vendors

Your complete guide to wedding planning from start to finish. Get practical advice and insider tips for planning your dream wedding from staying within your budget to creating your gift registry to all the little details in between saying "Yes!" and "I do". Find answers to all your wedding planning questions here.

Wedding Planning 101: Ultimate Guide to Planning a Wedding

Learn from real couples as they break down exactly how they planned and budgeted for their weddings. Find weddings similar to what you're planning and get inspired by these weddings across a varitey of locations and budgets.

2023 couples have been engaged for on average 2 years – longer than any generation before. Through the years, they’ve been overloaded with inspiration from the constant stream of their social media feeds, not to mention the 10-plus weddings couples say they’ve attended, on average, over the past two years alone.

With so much noise, it’d be easy for these couples to feel overwhelmed and stressed, and to some degree they are. But these couples are also enjoying the wedding planning process. Here’s a look at what Gen Z, Millennials, and Zillennials ranked as their favorite parts of wedding planning, according to [Zola’s 2023 First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2023). 

## Couples' Favorite Wedding Planning Moments Ranked

### 1. Getting Engaged <a id="engaged"> </a>
Whether it was an over-the-top romantic gesture or an intimate moment, 39.57% of couples say getting engaged has been their favorite part of wedding planning. It makes sense, too—it’s the kickoff to the main event.

### 2. Feeling Done With All of the Planning <a id="lives"> </a>
Whether they hired a planner or did all the planning themselves, 29.43% of couples were happy when the planning stage was over—they considered the milestone a huge stress reliever. What’s more, it was an exciting time, since all that remained ahead was the fun of walking down the aisle, tying the knot, and celebrating with your loved ones.

### 3. Saying “Yes” to Wedding Attire
Saying “yes” to the dress—and the entire wedding party attire, for that matter—is a sigh of relief for most couples. It’s stressful looking for the perfect attire to complement the wedding theme and venue, not to mention there are pictures to think about. 31.23% of Zillennials were relieved once they found the perfect wedding attire. Gen Z was right behind them with 30.96% of couples agreeing. 

### 4. The Engagement Photoshoot
Engagement photos are a rite of passage before sailing into the rest of the pre-wedding festivities. While the session isn’t a must do, the resulting photos are something to cherish forever, so for 31.67% of Gen Z couples, it ranks high on their list of the best parts of wedding planning; only 22.14% of Millennial couples agreed.

### 5. Sharing the News With Family & Friends
It’s exciting to share your engagement news with your loved ones, whether it’s in person, via text, or even social media. Couples even get creative with how they announce the news.

### 6. Food Tasting
For about 15.82% of  couples, food tasting is one of the most fun and memorable parts of the whole wedding planning process. A wedding tasting is when couples taste the menu items with the caterer for the reception, and it’s usually done weeks or even months ahead of time to allow for adjustments for the finalized menu.

### 7. Choosing the Venue
Destination wedding, beach wedding, farm wedding, or even a ballroom wedding, no matter the location, choosing a venue is a fun part of wedding planning. The venue is the backdrop for the entire wedding day, from the budget to the wedding attire.

### 8. Picking Out Wedding Decor (Flowers, Balloons, Etc.)
Weddings are all about highlighting who you are as a couple and your personal style. 16.37% of Gen Z couples thought this was the best part of wedding planning, while 11.21% of Millennials, and 14.44% of Zillennials agreed that picking out and/or designing the wedding decor is something they enjoyed.

### 9. Practicing the First Dance
The first dance is your premiere as a married couple, so practicing ahead of time will help you shine. Some opt for dance lessons, others choose to practice at home, but no matter how you plan to two step, the first dance allows you to kick off the reception and open the dance floor to your guests. For 12.02% of all couples, this is one of the best parts of wedding planning.

### 10. Getting the Marriage License
Things start to feel really real once you have the official marriage license in hand. It’s a must-have before the wedding. Depending upon the state you live in, couples only have a couple of months to get married after obtaining the license.

### 11. Creating a Playlist
Every couple’s wedding soundtrack is different, and that’s where the fun comes in. From up-tempo songs to romantic ballads, you get to be the DJ. 13.91% of Zillennials were ready to get the party started by creating the playlist, while 7.83% of Gen Z couples said this task was the best part of wedding planning. 

### 12. Cake/Dessert Tasting
Cake and dessert tasting is a little more involved than just spending a couple hours eating cake and combining frosting and cake to create the perfect accent to your wedding day. You’ll need to be able to provide logistics, budget, and even the appearance of the cake. Will there be a dessert table? What kinds of desserts will you put there? Some couples love this part of the process, but in the survey, only a total of 7.95% of couples enjoyed this part of the planning. 

### 13. Designing Save-the-Dates or Invites
Designing the stationary is another way to show off your style as a couple. Save-the-dates are less formal than wedding invitations and don’t have to match each other or the wedding theme. They go out early enough that you can change your design when it comes to the wedding invitations. 7.79% of couples surveyed said this was one of the best parts of wedding planning. 

### 14. Putting Invites in the Mail
Once the envelopes are stuffed, addressed, and posted, your wedding invites are ready to be sent out. Putting them in the mail will give you and your future spouse peace of mind once your invites start their journey to guests' mailboxes.

### 15. Registering
Brainstorming unique wedding registry gifts as a couple can be one of the most fun parts of the wedding planning process. It’s where you find gifts to start your new life together, and you can create your registry right here on [Zola](https://www.zola.com/wedding-registry). 

### 16. Getting the First RSVP
You’ve mailed out the invitations, now it’s a waiting game until the RSVPs start rolling in. Receiving the first RSVP can be exciting, and 6.80% of couples surveyed said this was one of the best parts of the wedding planning process.

### 17. Creating a Wedding Website
Deciding what should go on your wedding website can be a fun part of the wedding planning process. Consider adding all the wedding details guests may call you about, like accommodations, dress code, directions, registry, and more. A custom wedding website allows you to include everything you couldn’t put on the save-the-date or wedding invitations. You can create a custom wedding website right here on [Zola](https://www.zola.com/wedding-planning/website) within minutes. You can even add photos, share your registry, and let guests RSVP online. 

### 18. Picking a Date
Availability of your venue can determine if you get your dream wedding date, but when you finally nail down the date, the wedding planning ball starts rolling faster. 5.32% of couples say picking the wedding date is the best part of the wedding planning process. Some couples pick dates that are symbolic, others pick a date that a venue has available. 

### 19. Practicing the First Kiss
You don’t want an awkward moment after you’ve said your vows in front of everyone. Just like you would practice your first dance, practice the first kiss to avoid any fumbling or bumping heads when the moment comes. 

### 20. Posting About the News on Social Media
It’s exciting to share your engagement news with thousands of your social media friends, but only 3.36% of couples thought that sharing the news on social media was one of the best parts of wedding planning. 

### 21. Getting the First Wedding Gift
Receiving the first wedding gift is an exciting prelude to the wedding day, but only 2.74% of couples found this to be the part of the wedding planning process. 

### 22. A Special Cultural Moment
Whether it’s sticking to the traditional something borrowed or incorporating a cultural moment like jumping the broom, this moment is bound to have a special place in your heart and the memories you’ll cherish forever. 

### 23. Creating a Budget <a id="budget"> </a>
How much can you comfortably afford to spend? Money can be a tension trigger, so it’s important to have that honest and open conversation about everything from the wedding size, number of invited guests, catering, and more. This was the least favorite thing for couples—only .99% found it as the best part of the wedding planning process. 

Couples love the start of the journey—“getting engaged” is the overwhelmingly favored wedding moment for couples of all ages. Next on the list? Being done with all of the planning. But that doesn’t mean there’s not moments of fun to be had along the way. Couples are learning that planning a wedding is about more than just the wedding day. From picking out a venue to choosing attire, there are many days along the way that couples can enjoy.

The Best Parts of Wedding Planning, According to Real Couples

Everyone That Can Help You Plan Your Wedding

Learn how to create a wedding budget that works for you. Find practical advice and expert tips on how to stay within your budget while creating the wedding you want.

When you start researching wedding costs, you'll quickly discover that the numbers are all over the place. One source says couples spend $30,000, another claims it's closer to $50,000, and your friend swears she did everything for $15,000. The truth is that wedding costs vary dramatically based on where you live, how many people you invite, and what matters most to you as a couple.

Understanding real wedding spending helps you create a budget that actually works for your celebration. This guide breaks down what couples truly spend across different categories, reveals the hidden costs that catch many people off guard, and shares practical ways to save money without sacrificing your vision. You'll also learn how location and guest count affect your bottom line, so you can plan with confidence from day one.

## **What Does the Average Wedding Cost?**

The average wedding cost is $36,000, according to [Zola’s First Look Report](https://www.zola.com/expert-advice/the-first-look-report-2025). However, this number tells only part of the story. This figure represents what couples actually spend, not just vendor quotes or industry estimates that you might see online.

Wedding budgets vary wildly based on your location, guest count, and what matters most to you. Some couples spend $100,000 or more, while others create beautiful celebrations for $10,000 or less. The key is understanding that these averages include everything from intimate 50-person gatherings to elaborate 300-guest celebrations.

What's included in that $36,000 average? This average includes everything from your venue and catering to your dress, flowers, photography, and all the little details that make your day special. It's the total amount couples pay out of pocket after any contributions from family.

## **What Couples Actually Spend vs. Published Averages**

There's often a big gap between what the wedding industry publishes and what couples really spend. Many published averages can be misleading because they use vendor marketing data rather than real spending patterns from actual couples.

Here's what makes real wedding costs different from published averages:

* **“Hidden” expenses:** Service charges, gratuities, and overtime fees add thousands to your final bill
* **Last-minute additions:** Weather contingencies, extra guests, and upgraded services
* **Market variations:** Published averages often don't account for local pricing differences
* **Package inclusions:** What's included in vendor pricing varies significantly

When we surveyed married couples, [most went over their original budget](https://www.zola.com/expert-advice/gone-over-budget-what-to-do). However, they also reported that the additional spending was worth it for their dream celebration.

## **Where Your Wedding Budget Really Goes**

Understanding how couples actually allocate their wedding budget helps you plan more effectively. According to _The Zola Wedding Cost Index_, certain categories consistently consume the largest portions of wedding budgets.

| **Category** | **Average Cost** | **Typical Cost Range** |
| --- | --- | --- |
| Venue & Site Fees | $8,573 | $6,900 - $10,300 |
| Catering | $6,927 | $5,500 - $8,300 |
| Photography | $4,400 | $3,500 - $5,300 |
| Videography | $3,993 | $3,200 - $4,800 |
| Wedding Planning | $4,047 | $3,200 - $4,900 |
| Flowers & Décor | $6,345 | $5,100 - $7,600 |
| Bar Services | $5,542 | $4,400 - $6,600 |
| Music & Entertainment | $1,567 | $1,300 - $1,900 |
| Hair & Makeup | $982 | $800 - $1,200 |
| Wedding Cake & Desserts | $917 | $700 - $1,100 |

_Data based on The Zola Wedding Cost Index, with ranges provided to reflect typical price variations._

Your biggest expenses will likely be your venue and food. After that, you'll see significant costs for creative services like photography and flowers. The smaller line items, while important, represent a much smaller percentage of your total spending.

### **Venue and Catering Costs**

The average wedding venue costs $8,573, according to The Zola Wedding Cost Index, typically ranging from $6,900 to $10,300.

What affects venue pricing:

* **Location and exclusivity:** Prime locations cost significantly more than suburban venues
* **Day and time:** Saturday evenings command the highest prices
* **Included amenities:** Some venues include tables, chairs, and linens while others charge separately
* **Capacity requirements:** Venues that are too large or small for your guest count can impact pricing

Catering adds another major expense at an [average wedding catering cost](https://www.zola.com/expert-advice/cost-of-wedding-caterers) of $6,927, typically ranging from $5,500 to $8,300. This cost depends heavily on your menu choices, service style, and guest count.

Bar services add an additional average of $5,542, ranging from $4,400 to $6,600. Whether you choose a full open bar or limit options to beer, wine, and signature cocktails dramatically affects this cost.

Wedding cakes and desserts represent one of the smaller expenses, averaging $917 with costs typically ranging from $700 to $1,100.

### **Photography, Videography, and Music Costs**

Creative services represent your next tier of major expenses. Wedding photography averages $4,400 nationally, with typical costs ranging from $3,500 to $5,300, according to The Zola Wedding Cost Index.

Photography costs depend more on coverage hours and experience level than guest count. Most packages include 8 hours of coverage, digital image rights, and sometimes an engagement session.

Videography services cost an average of $3,993, typically ranging from $3,200 to $4,800. Like photography, the final deliverables and coverage hours affect pricing more than your guest count.

Music and entertainment, including bands and DJs, average $1,567, ranging from $1,300 to $1,900. Live bands with multiple members often cost more than a single DJ, but both can create amazing dance parties.

### **Flowers, Beauty, and Additional Services Costs**

Wedding flowers and floral design average $6,345, typically ranging from $5,100 to $7,600, according to The Zola Wedding Cost Index. Seasonal flower choices and arrangement complexity significantly impact your final costs.

Factors that affect floral pricing:

* **Seasonality:** Out-of-season flowers require importing and cost more
* **Arrangement complexity:** Elaborate installations require more labor and materials
* **Number of pieces:** Bouquets, centerpieces, and ceremony arrangements add up quickly

Wedding planning services average $4,047, ranging from $3,200 to $4,900. Full-service planning costs more than day-of coordination, but both can save you stress and often money through vendor relationships.

Hair and makeup services are more budget-friendly, averaging $982 with typical costs between $800 and $1,200. 

## **How Wedding Costs Vary by Location**

Location dramatically affects wedding costs, with some cities costing more than double others. In San Francisco, California, couples spend around $84,649 for a 150-guest wedding, while the same celebration in Milwaukee, Wisconsin costs approximately $42,571.

Several factors drive these regional differences beyond basic cost of living. Urban areas typically have higher venue rental costs and more expensive vendor services due to demand.

Here is the average wedding cost range by state:
| State | Budget Range |
| :--- | :--- |
| Alabama | $25,000 - $37,600 |
| Alaska | $29,600 - $44,300 |
| Arizona | $28,800 - $43,300 |
| Arkansas | $21,600 - $32,400 |
| California | $34,500 - $51,700 |
| Colorado | $27,000 - $40,400 |
| Connecticut | $31,500 - $47,300 |
| Delaware | $21,900 - $32,900 |
| Florida | $25,200 - $37,800 |
| Georgia | $25,500 - $38,300 |
| Hawaii | $31,800 - $47,700 |
| Idaho | $20,700 - $31,000 |
| Illinois | $32,000 - $48,000 |
| Indiana | $21,500 - $32,300 |
| Iowa | $23,800 - $35,700 |
| Kansas | $18,100 - $27,100 |
| Kentucky | $24,000 - $36,000 |
| Louisiana | $23,800 - $35,700 |
| Maine | $30,600 - $45,900 |
| Maryland | $29,700 - $44,500 |
| Massachusetts | $34,100 - $51,100 |
| Michigan | $25,500 - $38,300 |
| Minnesota | $24,100 - $36,100 |
| Mississippi | $20,700 - $31,100 |
| Missouri | $23,100 - $34,700 |
| Montana | $29,900 - $44,800 |
| Nebraska | $22,500 - $33,800 |
| Nevada | $36,600 - $54,800 |
| New Hampshire | $33,300 - $49,900 |
| New Jersey | $32,800 - $49,200 |
| New Mexico | $20,800 - $31,300 |
| New York | $43,400 - $65,100 |
| North Carolina | $25,700 - $38,500 |
| Ohio | $22,700 - $34,000 |
| Oklahoma | $18,900 - $28,300 |
| Oregon | $24,800 - $37,300 |
| Pennsylvania | $25,800 - $38,700 |
| Rhode Island | $28,600 - $42,900 |
| South Carolina | $25,900 - $38,800 |
| South Dakota | $20,100 - $30,100 |
| Tennessee | $24,300 - $36,500 |
| Texas | $25,400 - $38,100 |
| Utah | $19,700 - $29,600 |
| Vermont | $29,300 - $43,900 |
| Virginia | $29,000 - $43,400 |
| Washington | $26,100 - $39,100 |
| West Virginia | $25,400 - $38,100 |
| Wisconsin | $23,500 - $35,300 |
| Wyoming | $41,000 - $61,500 |

_Data based on The Zola Wedding Cost Index, with ranges provided to reflect typical price variations._

What affects regional pricing:

* **Venue availability:** Popular wedding destinations command premium pricing
* **Vendor competition:** Areas with more vendors often offer competitive rates
* **Transportation costs:** Remote locations may require additional travel fees
* **Local regulations:** Some cities require special permits or insurance

When researching costs in your area, get quotes from multiple vendors in your specific location. National averages provide a starting point, but local pricing gives you the real picture for your planning.

## **How Guest Count Impacts Your Total Cost**

Your guest count directly affects most wedding expenses, making it one of your biggest budget decisions. Many wedding costs are calculated on a per-person basis, meaning every additional guest multiplies your expenses across multiple categories.

Guest count affects these major cost areas:

* **Catering and bar service:** Direct per-person costs that scale exactly with headcount
* **Venue size requirements:** More guests often mean larger, more expensive venues
* **Rental needs:** More tables, chairs, linens, and place settings
* **Invitation quantities:** Save-the-dates, invitations, and thank-you cards

Some expenses remain relatively fixed regardless of guest count. Photography, videography, and music costs depend more on hours of coverage and service level than the number of people attending.

Consider your guest count carefully early in planning. Reducing your list by 20 people could save you thousands of dollars that you can allocate to other priorities like better photography or upgraded catering.

The venue is often the first big decision that makes the wedding feel real. That's why more than 40% of couples say it's one the areas they're most willing to splurge on. - Emily Forrest, Head of Communications for Zola

## **Hidden Costs That Can Bust Your Budget**

Most couples encounter unexpected expenses that weren't in their original planning. Understanding these potential costs helps you budget more accurately from the start and avoid unpleasant surprises.

Common overlooked wedding expenses:

* **Service charges and gratuities:** Often 18-22% of vendor costs
* **Delivery and setup fees:** Can add $200-500 per specific vendors
* **Overtime charges:** When your celebration runs longer than contracted time
* **Weather contingencies:** Tents, heaters, or backup plans for outdoor events
* **Alteration and preservation:** For wedding attire after purchase
* **Trial sessions:** Hair, makeup, and cake tasting appointments

Tax and insurance requirements also surprise many couples. Most venues require additional liability insurance, and sales tax applies to most wedding services. These expenses typically add 10-15% to your overall budget.

Marriage license fees and officiant costs are legal requirements that couples sometimes forget when budgeting. While these aren't huge expenses, they're necessary for making your marriage official.

## **Smart Ways to Save Without Sacrificing Your Vision**

Strategic planning can significantly reduce your wedding costs without compromising the celebration you envision. The key is making informed choices about where to spend and where to save based on your personal priorities.

Timing offers some of the biggest savings opportunities. Weekend dates in winter or weekday celebrations can save 20-30% on most vendor costs. Many venues and vendors offer significant discounts for off-peak dates.

Money-saving strategies that work:

* **Guest list management:** Each guest typically costs $150-300 in combined expenses
* **Venue selection:** Choose locations with built-in ambiance to reduce decoration needs
* **Seasonal choices:** In-season flowers and foods cost significantly less
* **Package deals:** Many vendors offer discounts for bundled services
* **Payment timing:** Some vendors offer early booking discounts

DIY opportunities work best for items that don't require professional expertise. Consider handling your own wedding favors, welcome bags, or simple centerpieces. However, avoid DIY for complex items like wedding cakes or technical services where mistakes could be costly.

Vendor negotiations can yield surprising savings when approached professionally. Ask about payment plan options, off-season discounts, or package upgrades. 

## **Your Wedding Budget Roadmap**

Creating a realistic wedding budget starts with understanding what couples actually spend, not just industry estimates. Use the cost breakdowns provided as your starting point, then adjust based on your specific priorities and local market conditions.

Your next step is to [track your spending with our budget tool](https://www.zola.com/wedding/manage/budget) to monitor expenses throughout the planning process. This prevents surprises and helps you make informed decisions when unexpected costs arise.

Start by getting quotes from vendors in your area to understand your local market. Focus first on your biggest expenses like venue and catering, which will consume the largest portion of your budget. Once you lock in these major costs, you can allocate the remaining budget to other categories.

Remember that going slightly over budget is normal and often worth it for your dream celebration. The key is making intentional choices about where those extra dollars go.

Ready to start planning? Explore [wedding venues](https://www.zola.com/wedding-vendors/wedding-venues) in your area to get accurate pricing for your specific location and guest count.

## **Frequently Asked Questions**

### **How much do most couples actually spend on their wedding venue?**

Wedding venues cost an average of $8,573, typically ranging from $6,900 to $10,300, according to The Zola Wedding Cost Index. This represents about 17% of your total wedding budget and is usually your single largest expense.

### **What percentage of couples go over their original wedding budget?**

Most couples (69%) exceed their initial wedding budget, with the majority reporting the additional spending was worthwhile for their celebration. Budget overruns typically occur due to hidden costs like service charges, gratuities, and last-minute additions.

### **How much should I expect to spend per wedding guest?**

Budget approximately $200-300 per guest for a typical wedding, though this varies by location and service level. This estimate includes food, beverages, rentals, and other guest-dependent costs but doesn't cover fixed expenses like photography or music.

### **Which wedding vendors typically cost the most?**

Your venue, catering, and bar services represent the largest expenses, often accounting for 40-45% of your total budget. Photography, videography, flowers, and wedding planning services make up the next tier of major costs, while items like cakes and hair/makeup represent smaller budget percentages.

### **How much more expensive are weddings in major cities?**

Wedding costs vary significantly by location, with major metropolitan areas often costing double smaller cities. For example, a 150-guest wedding in San Francisco costs around $84,649 compared to $42,571 in Milwaukee, Wisconsin, representing a difference of over $42,000 for identical guest counts.

2025 Wedding Trends: Zola's First Look Report 

Wedding Budget Checklist—From Venues and Vendors to Tips and Favors

Budgeting

What is a wedding website? Do you need one? Learn all about wedding websites, why they make wedding planning so much easier for you and your guests, and finally, how to create the perfect website for your wedding!

Find guidance on legal aspects of getting married and planning a wedding like changing your name, marriage certificates, wedding venue insurance, wedding vendor contracts and more.

We breakdown all of the must-know wedding planning tools to help make planning your wedding seemless. Discover articles on tools that help you keep track of your budget, guest list, RSVPs, gifts, and more. Learn which tools to use and how best to use them to create the wedding you envision, stress-free.

Lots of questions come up when planning a wedding. Find answers to all of your wedding planning questions in these articles. From which vendors to tip to most common wedding etiquette questions to how to write thank-you cards, our experts guide you through.

You’ve signed the last check, paid the last deposit, purchased the final items, and settled up all the remaining balances…your wedding has been paid for! Or—has it? In the grand scheme of budgeting for your wedding, don’t forget to factor in funds for tipping wedding vendors. While not all vendors expect to be tipped for their services—instead choosing to make their prices reflect all the payment they feel they need—for some it’s an expectation to follow tipping etiquette in the wedding industry. Confused on which vendors to tip, how much you should tip each type of vendor, and when to distribute tips? Fear not: here’s a guide on tipping vendors.

## Wedding Vendor Tipping Pointers

1. Tips are a great way to show vendors your appreciation for their hard work at your wedding and may even be an unexpected surprise. You can also tip when you feel you’ve received extraordinary service.
2. Check your contracts to be sure that gratuity has not already been included in the price.
3. Generally speaking, you do not need to tip the owners of large businesses (just their employees). Small business owners, on the other hand, should be considered for tipping based on the quality of service you feel you’ve received.
4. Tip or no tip, writing a thank you note to vendors who provided you with great service is always a thoughtful gesture and highly appreciated—as is leaving them positive reviews on wedding planning websites like [Zola for Vendors](https://www.zola.com/inspire/vendors).

### Who's responsible for tipping?

When it comes to tipping wedding vendors, the responsibility for providing the tip can sometimes be a point of confusion, especially if someone else is covering the cost of the wedding. In the scenario where the bride's parents or another party are paying for the wedding, it is generally considered thoughtful and appropriate for your as the couple to handle the tipping on their own. 

Tipping vendors is a gesture of appreciation for their hard work and dedication in making the wedding day special. Even if someone else is funding the event, you've likely been involved in selecting and working with the vendors throughout the planning process, making it fitting that they express their gratitude through tipping. By taking on this responsibility, you can ensure that the vendors who contributed to your big day are properly acknowledged and thanked for their efforts.

## How Much to Tip Wedding Vendors (by Vendor Type)

While your tip should depend on your wedding budget and level of satisfaction & a few other factors, here are some quick guidelines on how to tip your wedding vendors, with additional protocol & tips below:

- Photographers & Videographers: 10% of the total package cost if opting for a percentage, or $50-$100 per person
- Wedding coordinator/planners: 10-20% of the total bill (up to $500)
- Wedding Venue Coordinator/Catering Captain: $250-500, or 15-20% of the food and drink bill
- Officiant: $50-$100
- Ceremony Musicians: $15-$20 per musician
- Florist: $50-100
- Hairstylist & Makeup Artist: 15-20% of total
- Transportation: 15-20%
- Wedding Band: $25-$50 per musician
- Wedding DJ: 10-20% of total
- Reception Waitstaff: 15-20% of labor costs on food & drink bill
- Reception Bartender: 10% of the total bill
- Delivery Personnel: $5-$10 per person

### Wedding [Photographer(s)](https://www.zola.com/wedding-vendors/wedding-photographers) and [Videographer(s)](https://www.zola.com/wedding-vendors/wedding-videographers)

- __Protocol:__ Optional; consider tipping second shooters or staff beyond the business owner(s).
- __Amount:__ Although not required, consider tipping wedding photographers and videographers 10% of the packgae cost or $50-$100 per person. You could also provide a good review as another nice gesture for their photography services.  
- __Timing:__ At the end of the reception.

### [Wedding Planner](https://www.zola.com/wedding-vendors/wedding-planners)

- __Protocol:__ Optional; about 50% of couples tip.
- __Amount:__ Although wedding planners don’t expect a tip, if you’d like to show your appreciation for examples of exceptional service, consider offering a tip that’s 10-20% of the total bill (up to $500).
- __Timing:__ At the end of the reception, or mail it after the honeymoon.

### Wedding Venue Coordinator/[Catering Captain](https://www.zola.com/wedding-vendors/wedding-venues)

- __Protocol:__ Expected, based on contract. If service fee is not included, tip according to below.
- __Amount:__ Wedding venue coordinators and catering captains should be tipped $250-500, or 15-20% of the food and drink bill.
- __Timing:__ If included in the contract, the final bill is due before the wedding. If not, at the end of the reception.

### Officiant

- __Protocol:__ Expected, depending on officiant. If s/he works for a church or synagogue, you might consider making a donation to that institution additionally.
- __Amount:__  A wedding officiant should be tipped around $50-100 for the officiant alone, depending on how much time they’ve spent with you pre-ceremony. Consider a $100-500 donation to the religious institution.
- __Timing:__ Prior to the wedding (when paying the ceremony service fee), or after the rehearsal.

### [Ceremony Musicians](https://www.zola.com/wedding-vendors/wedding-bands-djs)

- __Protocol:__ Optional; consider the complexity of their setup and/or performance.
- __Amount:__ Consider tipping each ceremony musicians $15-20 per musician.
- __Timing:__ At the end of the wedding ceremony.

### [Florist](https://www.zola.com/wedding-vendors/wedding-florists)

- __Protocol:__ Optional or not expected, unless you really loved their work and service.
- __Amount:__ Consider tipping your wedding florist $50-$100 of your total floral bill.
- __Timing:__ Include a separate check with the final invoice, or mail it after the -honeymoon.

### [Hair & Make-up Artist(s)](https://www.zola.com/wedding-vendors/wedding-hair-makeup)

- __Protocol:__ Expected
- __Amount:__ Wedding hair and make-up artists should be tipped 15-20% of your total charge (just like at a salon!). You can discuss with your wedding party whether on not you plan to cover this cost or if they're expected to.
- __Timing:__ At the end of their service.

### Transportation

- __Protocol:__ Expected (but may be already included in the contract).
- __Amount:__ Wedding transportation staff should be tipped 15-20% of your total bill.
- __Timing:__ At the end of the night or after the final ride.

### [Wedding Band](https://www.zola.com/wedding-vendors/wedding-bands-djs)

- __Protocol:__ Optional; consider their overall performance and responsiveness to your requests.
- __Amount:__ Consider tipping your wedding band $25-$50 per musician
- __Timing:__ At the end of the reception.

### [Wedding DJ](https://www.zola.com/wedding-vendors/wedding-bands-djs)

- __Protocol:__ Optional; consider their overall quality and responsiveness to your requests.
- __Amount:__ Although not required, consider tipping your wedding DJ 10-20%.
- __Timing:__ At the end of the reception.

### [Reception Waitstaff](https://www.zola.com/wedding-vendors/wedding-catering)

- __Protocol:__ Optional, based on contract (check to see if a service fee is included). Tip on top of service fee only for exceptional service.
- __Amount:__ Consider tipping your wedding reception waitstaff 15-20% of labor costs on your food and drink bill. Reach out to the your lead caterer or catering captain to determine the best way to ensure each person you plan to give a tip recieves theirs.
- __Timing:__ At the end of the reception (or during set-up, to encourage great service).

### [Reception Bartender](https://www.zola.com/wedding-vendors/wedding-bar-services)

- __Protocol:__ Optional, based on contract (check to see if a service fee is included). Tip on top of service fee only for exceptional service. 
- __Amount:__ Consider tipping your wedding reception bartender 10% of the total liquor bill.
- __Timing:__ At the end of the reception (or during set-up, to encourage great service).

### Delivery Personnel (Wedding Cake, Rentals, Flowers, Etc.)

- __Protocol:__ Expected
- __Amount:__ Wedding delivery personnel should be tipped $5-$10 per person
- __Timing:__ Leave cash envelopes with the coordinator or catering manager (whomever will be on site overseeing delivery and setup) to distribute the tip(s).

## How to Deliver Tips 

It is essential to consider streamlining the process, especially amidst the bustling activities of the big day. One solution to designate a member of the wedding party, such as the best man or maid of honor, to take charge of distributing tips. This delegation allows the couple to fully immerse themselves in the joyous occasion, free from concerns about managing tipping logistics. This arrangement becomes particularly advantageous if the couple plans a grand exit, as they won't be burdened with carrying envelopes while making their departure. By entrusting a trusted individual with the task, the vendors' hard work receives the appropriate appreciation, contributing to a harmonious and memorable celebration for all involved parties.


how much to tip wedding vendors and venue coordinator

How Much To Tip Wedding Vendors

Planning your wedding decorations and theme just might be the best part. Whether you're searching for beautiful ceremony backdrops, color palette inspo, or unique and trendy ideas, you'll find the inspiration you need to create a picture-perfect celebration.

Advice to make your wedding day go smoothly from start to finish. From ceremony timelines to wedding favor ideas to writing your vows, our experts help you plan the perfect wedding day.