Wedding invitations

For your specific occasion, when you’re picking out invitations, it’s easy to notice that lavender is popular, and that’s usually because its soft color brings together a sense of calm and a simple, yet appealing, look. If you use this color, you’re also giving your guests a natural feel, since lavender is a plant known for its color and pleasant scent (which many associate with peace and a pleasing atmosphere). Choosing lavender means your event can seem classic and modern at the same time—and that’s something you often want, whether your wedding is traditional, current, or a bit of both.

Often, you’re interested in knowing which invitation options are truly catching eyes right now. For lavender, styles such as Laurelwood, Rydal, Portree, Riga, and Lombardy are leading the way. Laurelwood is noted for its natural elements, while Rydal offers a soft effect, and Portree keeps things simple if you just want a small touch of color. Riga stands out by pairing a modern writing style with the gentle lavender color, and Lombardy gives off a more formal look, which suits many who want their special event to feel important.

When couples are deciding what their invitations should look like, what layout do they usually go for, and how much decoration is too much? Around seven out of ten will pick a vertical (portrait) style, since it focuses attention on key details and shows off the chosen color. A horizontal (landscape) format only attracts about one in ten, so you can see it’s less common. Most couples are seeking simplicity: the majority choose invitations that show only text, while just a few add in a single photo, and almost nobody includes more. While some select frames or even a wreath design, clean styles without much extra continue to prevail.

If your big day takes place in a garden or outside, should you go with lavender invitations? Absolutely. This color naturally fits with flowers, and it works well for spring and summer events, when you probably want every part of your celebration—including the invitations—to reflect that outdoor feel. Because lavender connects so well with nature, using it helps tie your chosen style to the natural setting, adding a layer of harmony to your entire event.

When you’re choosing the right paper, it makes sense to ask: does quality or added effect matter more? Usually, couples pick standard, good quality paper, and/or skip extra features like foil or special printing methods, since the focus is meant to be on color instead of any shiny or textured element. While special options might attract those looking for something different, many find that keeping things simple lets the lavender stand out as is.

You may wonder if some online tools will simplify the process, and in this case, Zola does offer services to help. For example, you can get free addressed envelopes (which saves a lot of effort), and you may also request several free samples, so you know exactly what you’re getting. Zola connects your invitations with planning details, makes it easy to send the right cards to your guests, and gives you matching “save-the-date” and thank-you notes so all of your wedding paper looks coordinated.

Planning ahead matters, and if you want a smooth process, you’ll need to order 4-5 months before your wedding date. This timing allows you to adjust details, view proofs, and get everything addressed before mailing the invitations 6-8 weeks ahead. Following this approach ensures your guests get plenty of time to plan, but not so much that the moment is lost.

With all these points in mind, you’ll see why so many couples pick lavender—it balances calm and style and works for nearly any theme, so if you’re looking for an option that’s both classic and current, this could easily be the right pick.