Wedding invitations

When you start to look at your wedding plans, one detail you’ll want to get right early is the invitation style, because it’s the first thing your guests see and it sets the mood for your whole event. Frequently, couples use blue invitations as is, since blue often works for any setting—it fits classic, formal, or modern ideas with ease. You’ll find that dark navy, soft sky, and other shades show up often, and they have a way of looking just right beside simple, strong words. Take the “Hattaway” style—Zola’s top blue model at the moment—which stands out for its clean look and gives your guests a real sense of what to expect.

Are you asking yourself which blue is most popular right now? Navy blue is usually picked for formal, late day events, since it goes well with classic themes and sharp details. One example, “Farnham,” is typically counted as a top choice for this reason, giving off a traditional and lasting feeling. Want to go with a deeper or brighter color? “Kalispell” shows how royal blue keeps your message easy to read, and it stands out even when the lights are low—great if you want something bolder. When your goal is a soft mood, you might prefer dusty blue invitations, such as the “Caleania” model, which is often second overall and pairs well with outdoor or countryside settings for a peaceful, natural effect.

Blue as a base is easy to use if you want to bring together all the details in a clear and simple way. For classic or formal events (what most couples choose first), portrait invitations like “Merryton” lead the way, showing a quiet style that suits most guests (portrait is picked by 75% of couples). For winter, deep blue sets the tone—often in the “Farnham” look—while light blue and aquamarine work well for a beach event, since they echo the open water and bring a calm quality. If you’d rather go modern, the “Hattaway” design uses simple lines and lots of space, which many find fresh and current.

When you want your message to show your own style, blue invitations allow for many small changes. Most people (75%) choose portrait, with landscape picked by 8%. About 9% use a frame as their main extra, since it gives the design a little more shape. If you’d like to add a photo, know that 5% will use one image, with just one percent picking a design with more than one picture. Paper, text style, and finishing details make a real difference—traditional serif on navy is often used for a “classic” look, but a cleaner print on dusty blue gives you a modern feeling as is. Things like wreaths, arches, shiny foil, or pressed words are rare (about 1% or less), but still possible if you want something different.

If you need your invites and/or cards to work well together, stick with a main style (such as Hattaway, Caleania, Farnham, Merryton, or Kalispell), keep the color steady, and pick good paper. When each part uses the same approach, the whole set comes together naturally.

You want this process to be smooth, and the invitation is the first signal your guests get about what the day will be like. With Zola, you can try free versions to see the shade for yourself and make sure you love it before you decide. The platform offers each top blue model, so finding a match—whether your goal is a traditional, modern, or soft romantic feeling—should be easy and satisfying.