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Boll & Branch doesn’t make bedding like everyone else—they make it better. From exceptionally soft sheets to lavish bath essentials, each product is crafted to a higher standard of care. Their long-staple 100% organic cotton is made without harmful chemicals, and they ensure traceability at every step while meeting international standards for organic farming. Discover the difference with softer, more luxurious products—and experience comfort you and your spouse will enjoy for years to come.

Boll & Branch

You’ll feel the difference immediately with this Percale Hemmed Pillowcase Set from Boll &amp; Branch, makers of fabric that prioritizes thread quality, not thread count. Smooth and structured like a crisp button down shirt, these ultra-refined pillowcases are luxuriously made with a naturally cool weave. This fabric is distinguished from the start with the finest long-staple organic cotton on earth, meticulously spun with precision to ensure these pillowcases feel incredible for years to come.

Percale Organic Pillowcase, Set of 2

Like many origin stories, the Pura story starts simply—with 14-year-old co-founder Richie Stapler's cologne collection. From a young age, Richie had a unique appreciation for the power of scent and a determination to understand it. Meanwhile, co-founder Bruno Lima was growing up in Brazil, daydreaming about—amongst other things—plastics, manufacturing, and supply chain. Ties to Brazil brought the two together. Both were passionate about creating something incredible. With a love of fragrance and a desire for life-changing ideas, they started Pura with maxed-out credit cards and overflowing determination. But it wasn’t easy. Trying to launch their new company, they faced rejection after rejection. What kept them going? An alarm that dinged after every sale—hearing this just once or twice a day was cause for celebration. Today, four years later, a Pura fragrance is sold every 3.7 seconds.

Pura

The Pura 4™ smart fragrance diffuser uses innovative smart features paired with premium, clean scents to give you the most modern, customized, and high-end scenting experience possible.
Features:
<ul>
<li>Safe &amp; clean scents: Pair with premium fragrances created with ingredients that are safe and clean</li>
<li>Long lasting: Puralast™ provides a long-lasting fragrance experience of up to 120 hours</li>
<li>Smart schedules, timers and more: Adjust fragrance intensity, easily switch between fragrances, set schedules and timers, and more all from the Pura app</li>
<li>Adaptive diffusion: Get a consistent scent experience based on the temperature in your home</li>
<li>Automatic vial detection: Simply insert your smart fragrance vial and Pura 4 automatically detects the fragrance, creating a seamless swapping experience</li>
<li>Fragrances sold separately</li>
</ul>

V4 Diffuser