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In 2006, the Seider brothers founded YETI Coolers with a simple mission: build the cooler they'd use every day if it existed. One that was built for the serious outdoor enthusiast rather than for the mass-discount retailers. One that could take the abuse they knew they'd put it through out in the field and on the water. One that simply wouldn’t break. They decided early on that product innovation would come from necessity and firsthand experience — not from market research and data analysis. And they'd never sacrifice quality for a few extra bucks. Because having your cooler’s lid cave in when using it as a casting platform should never be part of anyone’s fishing trip.

YETI

The YETI Roadie is BYOB's new best friend. This cooler's vintage look inspires fun, but don't be tempted into thinking it's all style, no substance. Its ColdLock Gasket is built just like the beloved Tundra's, so ice stays colder longer, and its No Sweat Design means you'll never be stuck mopping up a mess. With its compact body and rotomolded construction, this small but mighty cooler is ready to hit the road, whether you're in for a day of tailgating, kicking back at the ranch, or meeting friends at the beach.
Features:
<ul>
<li>Holds 16 cans with recommended 2:1 ice-to-can ratio or 20 pounds of ice only</li>
<li>Extra-thick walls hold up to two inches of insulation for unmatched ice retention</li>
<li>Pressure-injected commercial grade polyurethane foam in the walls and lid makes sure your ice stays ice</li>
<li>Rotomolded construction makes it armored to the core and virtually indestructible</li>
<li>Heavy-duty rubber latches are made with patented technology so you'll never see another busted latch</li>
<li>Molded tie-down slots for easy mount to your boat, trailer, or truck bed</li>
<li>Two hinge pins and interlocking design prevent the hinge from ever breaking</li>
<li>Interlock lid system creates a form-fitting barrier against the heat</li>
<li>A freezer-quality gasket circles the length of the lid to block out the heat and lock in the cold</li>
<li>Lipgrip handles stay out of the way and make carrying your catch seem less of a chore</li>
</ul>

Roadie 20 Cooler

Nikki Chalifoux

Nikki Shay