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In 2006, the Seider brothers founded YETI Coolers with a simple mission: build the cooler they'd use every day if it existed. One that was built for the serious outdoor enthusiast rather than for the mass-discount retailers. One that could take the abuse they knew they'd put it through out in the field and on the water. One that simply wouldn’t break. They decided early on that product innovation would come from necessity and firsthand experience — not from market research and data analysis. And they'd never sacrifice quality for a few extra bucks. Because having your cooler’s lid cave in when using it as a casting platform should never be part of anyone’s fishing trip.

YETI

Say hello to the leakproof, tough-as-nails, carry-the-day soft cooler. Like the original Hopper, the Hopper Flip 12 can withstand serious abuse in the field, even with everyday use. Its wide-mouth opening makes for easy loading and access to your food and drinks. Plus, its compact, cubed body allows for ultimate portability, never slowing you down. It's the only personal cooler that's game for full days in the tree stand, early mornings in the duck boat, or afternoons on the water.
Features:
<ul>
<li>Holds 13 cans using a recommended 2:1 ice-to-can ratio or 16 pounds of ice only</li>
<li>Cubed body makes it easy to haul and store</li>
<li>HydroLok Zipper and wide-mouth opening means great accessibility and visibility to contents</li>
<li>DryHide Shell will hold its own when faced with the hazards of the wild</li>
<li>Keeps your food and drink provisions colder for longer</li>
</ul>

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