Since 1988, Even though you may not be in your rod everyone is welcome to attend the event. Bring the whole family for a great day. The event's agenda is packed with more than enough to do all three days. Although everyone will enjoy the spectacular vehicles as well as the vehicles’ owners there are other activities the family will enjoy. Here are a few activities that you will enjoy: the Commercial Exhibitors, the Women’s World (exhibitors with items that will interest women as well as men and children). Hours: Thur-Sat. 9am-5:30pm, Sun. 9am-3pm Admission: Admission Charge Attendance: 100,000+ Phone Number: (901) 452-4030