Finding an Affordable Wedding Florist

Looking for an affordable wedding florist for your big day? Read on for our top tips and advice from the experts at Zola.

By The Zola Team

Couple with flowers in embrace
Photo by Rebecca Denton Photography

Flowers are at the heart of your wedding decor, so it’s no surprise that finding an affordable wedding florist is key to keeping your budget in check. Your florist will not only buy and arrange the flowers for you, but will help design the overall look of your celebration. Work with them to create whatever style you desire, from modern romanticism to rustic and whimsical. Thankfully, finding an affordable florist for your wedding is a lot easier than you might think, just follow these simple steps.

1. Match Your Style

Before you look for a florist for your wedding day, it’s important to decide the style you’d like to create. Keeping this in mind will help you as you begin to research for vendors. You'll know instantly if a florist's signature intricate and luscious style works with your vision, or if sleek, minimal flower arrangements work best with your overall scheme. Familiarize yourself with the popular elements of your design style and then look for on a florist’s website and social media accounts. Doing so will help you find someone who’s in line with your vision for the wedding and allow you to talk with them more specifically about what you’d like to see. Matching your style to the florist you select also ensures that you are getting the best expertise for your wedding.

Affordable Wedding Florist Photo Credit // Studio 83 Wedding Photography

2. Determine the Services You Need

Your local florist shop may not be willing or able to provide extensive design services for your wedding. Be sure to take a wedding flower checklist of all the items you will need to your first meeting. So, if you are looking for someone to help with the overall appearance of your tablescapes and ceremony aisle, you’ll want to seek out someone with floral design services and skills. If, however, you have a keen eye for design or a clear vision of what you want, you may be able to secure the flowers and rent accessories from a traditional florist. Understanding the expectations you have for your florist will complement your research and help you create an accurate wedding floral budget.

3. Set a Floral Budget

Most couples end up spending around 10 percent of their total wedding budget on flowers and associated decor items on their wedding day. However, this will depend on the types of wedding flowers you want, their seasonality, and the complexity of the displays you’d like to create. Ask your local florist for advice on the most affordable wedding flowers and floral arrangements. A good florist will give you tips on how to cut costs on wedding bouquets, centerpieces, boutonnieres, and other flower arrangements for the venue. Also consider that extras will increase your costs, items like setup and breakdown fees, taxes, and tips. Knowing your budget restrictions will help you find an affordable wedding florist, as this will be one of the first questions they ask when preparing for your meeting. Most florists will use your budget as a guide for bringing your flower scheme to life on budget..

4. Talk to Friends and Family

The best advice for finding a cheap wedding florist is a referral from your friends, family, and other acquaintances. To uncover these word-of-mouth recommendations, reach out to your network, search online reviews, and browse local wedding magazines. Your wedding coordinator may also have some ideas. As you talk to people, be sure to emphasize that budget is a top concern for you and that you’re looking for someone who can work within your price range. You may be surprised by how many newlyweds have felt the same, even if their weddings looked extravagant.

5. Interview Your Top Picks

It’s essential to make sure that you and your florist will have a friendly and honest working relationship. The best way to do this is to interview a few of your top picks. Schedule in-person consultation appointments at least nine to eleven months before your wedding, so you can view a portfolio of their work and discuss how they’ll execute your vision. This is a great time to review budget restrictions and determine if each florist will be able to work within those limitations.

When you interview your florist, there are many questions you should ask. Here are five of our top questions to get to know your florist:

  • What is your planning and design process?
  • How many weddings do you design per day, weekend, and year?
  • How does your contract and payment system work?
  • Does your fee include set-up and tear-down services?
  • How did you get started, and why have you continued in this line of work?

Your florist will be interviewing you as well. So, be prepared to answer some questions about who you are as a couple and what your wedding will be like. These might include questions like:

  • What’s your budget?
  • Where’s your venue?
  • Do you have a vision for the ceremony and reception?
  • What’s your favorite flower, and why?
Affordable Wedding Florist Photo Credit // LD Photography

6. Compare Proposals

Once you have narrowed down your shortlist of potential florists to two or three finalists, set up a follow-up meeting to discuss the details of your wedding, including exact flower choices, cost of additional materials or accessories, and any other extras. Ask each florist to provide an itemized proposal for you based on what you’ve shared about your vision for the wedding and budget concerns. If you have a few different ideas and have yet to decide on a final plan, ask them to put together both best-case and bare-minimum proposals so you can evaluate both scenarios. You can use these proposals later to mix and match a mid-range package that meets your needs. Having a proposal in hand from each florist will allow you to compare and pick a top choice.

7. Finalize with Your Florist

After reviewing all the proposals, you may have a clear-cut match, or you may have some concerns about specific costs or elements of the proposal. Don’t be afraid to use the proposals from other florists to negotiate with your top choice. It’s critical to talk through all your concerns prior to finalizing a contract, so speak up now. When you are both satisfied with the proposal, your florist will ask you to sign a formal contract. This process should be completed, and your florist secured, five to six months before your wedding.

Following these steps will ensure that you have completed a comprehensive search for your florist and are choosing to work with the best match for your wedding. A cheap wedding florist is a relative term. Rather, it is important to find someone who can work within your budget and help guide you through the many decisions you will need to make in order to achieve your vision. Explore Zola's vendor directory to find trusted florists in your area. Connect with wedding florists from Miami, FL to Los Angeles, CA and everything in between.

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