Q&A with Zola Bride & Custom Stationary Illustrator, Carly Martin

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We had the chance to sit down with the very talented illustrator, Carly Martin, who also just so happens to be a #ZolaBride! She shares her process as an artist and how she’s staying on top of planning her own wedding. Keep reading to hear more about her incredible work and what she’s registering for on Zola.


Zola: Tell us about your background?
Carly: I grew up in a suburb north of NYC and went to college in Denver. After majoring in Studio Art, I moved back to NYC and earned my Masters in Contemporary Art from Sotheby’s Institute. I bounced around jobs in the art world for a few years and worked as a freelance illustrator as a side hustle. I designed my sisters ‘Save the Date’ card, and began getting more requests for wedding work. I eventually went out on my own to launch Clementine Studio two years ago.

Zola: When did you know you wanted to be an artist?
Carly: My mom is an artist, and I spent a lot of time in her studio growing up. Junior year in high school I spent any free time drawing and fell in love with it. I wasn’t sure if I wanted to go to a dedicated art school, so I decided on the University of Denver, because they had an open art program. I could take as many classes as I wanted but didn’t have to declare it as my major. It wasn’t until my Sophomore year that I realized art classes were the only ones I actually enjoyed taking and decided to officially major in Studio Art. That’s when I started thinking seriously about it as a career.

Zola: Describe your aesthetic in 3 words.
Carly: Natural, Vibrant, & Minimal.


Zola: Tell us about your design process for custom stationary.
Carly: I start with a general conversation with the couple to get a sense of their design aesthetic, any elements or colors they want included, the location of their wedding, and I ask them to share a Pinterest board with me. Once we narrow down the details I get started on painting the design elements and then move to Photoshop or Illustrator where I lay everything out and play with fonts and orientation. I send the couple a few images, and then we edit as needed and send to print! I like to allow six weeks for the whole process to include revision time and a safety net for my printer, but it usually takes less time.

Zola: Which artists inspire you most?
Carly: John Singer Sargent, Louise Bourgeois, Willem de Kooning and Peter Beard are artists who have always inspired me. Heather Day, Dani Schafer and Kara Rosenlund are a few I love to follow along with today.

Zola: Your wedding is coming up in April, how has the planning been so far?
Carly: It’s been fun! We’ve had a longer engagement, so we’ve been able to take our time with it.

Zola: Most challenging part of the planning process?
Carly: We’re getting married in Arizona, so it’s been a bit of a challenge trying to coordinate with vendors and schedule meetings around the few visits we have out there.


Zola: Can we assume you’ll be designing all of your invites and signage?
Carly: Yep! I finally sat down to design my save the date, and it was harder than I thought to pinpoint my own design style – I’m so used to designing with the client in mind. It will be an interesting process!

Zola: Best piece of advice for the newly engaged?
Carly: I’ve really enjoyed having a longer engagement because we haven’t been forced to dive into planning or make tough decisions within a tight time limit. We’ve also learned the importance of being flexible, everyone has a vision, but it’s impossible to meet all the criteria.In the end, it probably won’t make a difference in how you remember your wedding day.

Zola: You’re a #ZolaBride – What made you choose Zola over any other registry?
Carly: My fiancè and I knew we wanted to have a honeymoon registry, but I also wanted the ability to register for a couple of other household items. I love that Zola makes it easy to do all on one site, rather than having to direct people to multiple sources.

Zola: Best advice for those starting their registries?
Carly: I’ve loved browsing “Registries We Love“. It’s like a fun game looking at real couples’ registries and finding an aesthetic most similar to our own and then browsing their items. The Starter Guides are also really helpful!


Zola: What’s a must-have on your Zola registry?
Carly: We’re having a honeymoon fund so on it that will be a big part of it, but I’m also excited for some much-needed upgrades to my kitchen like a few Le Creuset items and a Vitamix.

Zola: What has been the most helpful feature of using Zola?
Carly: I love how user-friendly Zola is. It’s been so easy for me to set up – the interface is streamlined, making it simple for our guests to see everything easily in one place. Having the honeymoon fund and group gifting options in the same place as household items makes the process so much simpler than other registry platforms.

Zola: How can we follow you?
Carly: On Instagram @clementinestudio and Snapchat @clemstudio. Still on the fence between Instagram Stories and Snapchat….

Check out Carly and her fiancé Scott’s Zola Registry here!

Photos by Anna Sodziak 


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